The India software product industry is expected to be valued USD 7 billion, with two-third of the revenue coming from domestic (India) market. In the global arena, popularity of Indian software products increase with many companies already being featured in global benchmarks. This segment is also popular because of many innovative start-ups emerging in the areas of artificial intelligence, IoT, SaaS, cyber security, fintech, amongst many others.
The report goes into the lengths and breadths of the software product landscape, from market numbers, industry trends, case studies, growth factors, and more importantly, it analyses key strategies being adopted by firms to successfully foray both the domestic and global markets.
You can use the data in your client pitches / presentations, leverage the trends to define your market strategy and explore new market possibilities.